social media / design
@videoconsortium
As the current Communications Manager for Video Consortium, I design, write copy, and create content plans to promote our programming and events for documentary filmmakers and video journalists across the world, along with our podcast.
→ See my work in action on VC’s Instagram, which averages 115,000+ impressions a month.
@cafemomentum.pgh
As the Marketing Manager for Café Momentum Pittsburgh — a youth justice nonprofit + fine dining restaurant — I created content that coordinated with my strategic marketing plans.
Brand storytelling comes into play in a unique way as I promote what’s new at the restaurant, while also promoting the amazing mission in exciting and empathetic ways.
I organically increased social media audience growth (+294%), impressions (+52%), and post link clicks (+240%).
@film_pittsburgh
As the Marketing and Communications Manager for Film Pittsburgh, I designed and created content that coordinated with my strategic marketing plans. A typical post featured film stills, event photos, reels with video content I shot, and/or graphics with digital collateral from Wall to Wall.
I organically increased Instagram followers (+93%), Twitter (+146%), and Facebook by (+87%.)
More Film Pittsburgh designs
I also designed in-house publicity materials like media and print ads, postcards, business cards, flyers, impact reports (that are succinct and aesthetically pleasing!), and much more.

@rootrisetherapy_la
I designed an Instagram templatized grid format for a therapist who wanted to boost her social presence, while freelancing for creative agency FZK.
I also edited and refined the copy for each caption—typically from longer blobs the therapist created.
@kulavintage
I created digital collateral for Kula Vintage.
My designs were featured on their social media and also on their e-commerce shop.
@fittpittsburgh
I wrote captions for Fitt Pittsburgh’s Instagram that covered the top health and fitness headlines across the city.
I was also the contributing writer for Fitt Pittsburgh’s weekly newsletter. Check out the Writing tab to see an example.
@31stStStudios
A selection of social posts I created for 31st Street Studios’ Instagram and Twitter in 2018.
I also took the initiative to interview crew members for the CBS All-Access show One Dollar so our audience could learn more about what goes on behind-the-scenes of making their favorite Pittsburgh-filmed movies and TV shows. The interviews were featured on Facebook.